All Posts by Carol Wain

Enlightened Capitalists Focus on Customer Experience

5 Reasons to Focus on Customer Experience  (CX) Increase Customer Lifetime Value (CLV) Decrease Customer Acquisition Cost (CAC) Support an increase in employee engagement Create brand advocates and greater loyalty Differentiate your company among competitors CX Insights In the age of the customer, executives don’t decide how customer-centric their companies are — customers do.  (Forrester […]

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Creating an Emotional Connection – P&G

Creating an Emotional Connection Increases the Opportunity for Customer Engagement When you create an emotional connection with your customers and/or prospects, your ability to increase your customer lifetime value (CLV) is higher because emotional connections are a necessary element for having a relationship — and relationships are needed for customer engagement. In the olden-days, when […]

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F.O.R.C.E. Formula™ for Business Transformation – Reach

F.O.R.C.E. Formula ™ for Business Transformation – Reach The F.O.R.C.E. Formula™  is a comprehensive review and action plan for transforming 5 primary areas of business that are ripe for transformation.  Regardless of whether you are an aspiring entrepreneur, a seasoned entrepreneur, a small business owner, a professional services provider or a leader in the corporate world, […]

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F.O.R.C.E. Formula™ for Business Transformation – Operations

F.O.R.C.E. Formula ™ for Business Transformation – Operations The F.O.R.C.E. Formula™  is a comprehensive review and action plan for transforming 5 primary areas of business that are ripe for transformation.  Regardless of whether you are an aspiring entrepreneur, a seasoned entrepreneur, a small business owner, a professional services provider or a leader in the corporate world, […]

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Career Reinvention

Is a Career Reinvention in Your Future? As a consultant who helps businesses become more profitable by leveraging the relationships they have with their employees — and as a previously miserable employee — I know how challenging it is to have employees in the wrong role, at the wrong company and managed by the wrong […]

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F.O.R.C.E. Formula™ for Business Transformation – Foundation

F.O.R.C.E. Formula ™ for Business Transformation – Foundation The F.O.R.C.E. Formula™  is a comprehensive review and action plan for transforming 5 primary areas of business that are ripe for transformation.  Regardless of whether you are an aspiring entrepreneur, a seasoned entrepreneur, a small business owner, a professional services provider or a leader in the corporate world, […]

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Super Simple Marketing Plan

In this post, the last of the Super Simple Plans to reinvent your business or to launch your business quickly we are creating our super simple marketing plan. If you missed the Super Simple Business Plan post, click here. If you missed the Super Simple Marketing Plan Preparation post, click here. What you’ve done so […]

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Reinvention – Did You Let Your Inner Child Play?

Reinvention – Did You Let Your Inner Child Play? Reinvention is all about doing things differently than the way you are doing them now — when was the last time you embraced your inner child to see where your future could be? What lessons do you take away from this experience? Share your thoughts below in the comments […]

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Have You Judged Someone Then Regretted it?

There are many times in our lives when we misjudge or fail to appreciate the greatness in people. As children, our parents are usually the first people we choose to judge. I did it — still do at times — and my children have done this to me to. Watch this powerful short movie and […]

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